Opinion from global food and drink experts, Zenith Global
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Plastic plans from France

March 21st, 2019 | Posted by Richard Hall in Richard Hall

A group of leading manufacturers and retailers in France have announced recycling targets that go beyond most other initiatives.

Signatories include Coca-Cola, Danone, Nestlé and Unilever along with Auchan, Carrefour, Franprix, Monoprix and Système U, backed by WWF.

There are 6 key goals:

• eliminating problem materials, such as PVC by 2022 and polystyrene

• developing new business models for consumers to adopt reusable packaging

• requiring 100% reusability or recyclability by 2025

• achieving 60% recycling by 2022

• incorporating a minimum 30% recycled content by 2025

• trialling new solutions.

Nestlé has now launched a new paper sachet for Nesquik powder. And Coca-Cola has just introduced some PET bottles with 50% recycled content, having already reached an average 27% recycled content across all its French production.

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